Taste, the best food recommendations around you
How we lowered cost per download through Facebook advertising & branding
The story
Taste had just launched their app and wanted to start getting users. They wanted to advertise on Google but we recommended Facebook ads.
By testing multiple creatives and tapping into the BLM movement, we were able to bring their cost per download from $40 to $1.41.
This allowed us to boost their brand image while bringing them a ton of new users at the lowest cost.
Taste only advertises in the USA currently.
Our process
- Deep-Dive optimization
- Motion design
- Strong graphic design
- Facebook CBO
- Automatic Placements
- Interest targeting
The results
$1.20
per download
125
consistant downloads every day
150+
post engagement per day
Some of our work
