How we Doubled The Sales and 20x Halo's Engagement​

PPC for Halo Headband

The Story

Halo is a revolutionary, patented headband that focuses on blocking sweat from getting into your eyes. It is light, comfortable and fashionable.

Dorian Reeves

People enjoy participating, debating and discussing on social media, especially about sports. We figured it was a good way to increase Halo's brand image and popularity, and results speak for themselves.

Dorian Reeves
Co-Founder, SH1FT

Our Mandate & Process

Since the brand wasn’t well knowned in Canada, we focused on creating a community by engaging sports fans in debates and questions about sports on the Facebook Page.

We made sure to include a link to buy in each post. Engagement was crazy, as most posts generated thousands of likes and link clicks, leading to buying on the website.

We used Facebook ads, social media management, community building and contests to reach our goals.

The Results


Sales Increase


Facebook Engagement


Facebook Popularity

Some of our work

Copy link